Key Features

• Crafted from extra long staple cotton fibres that are 50% longer than generic varieties, resulting in a stronger and smoother fabric
• Features a substantial 190 g/m2 weight that offers a non transparent finish and a premium drape on the body
• Detailed with a tonal NN.07 logo on the chest for a clean, minimalist branding approach
• The superior length of the Pima fibres ensures the surface remains smooth and free from bobbling over time
• Reinforced with twin needle detailing throughout the construction to enhance durability at the hems and seams
• Finished with a precision ribbed collar that holds its shape and prevents sagging after repeated wear
• Engineered to provide a silk like texture against the skin, offering superior comfort compared to standard carded cotton

At Urban Industry we recommend / Ideal For

• The primary choice for those who want a high quality white tee to wear under unbuttoned shirts or lightweight jackets
• Ideal for individuals building a minimalist collection of durable, versatile pieces that will last for multiple seasons
• The refined texture of Pima cotton makes this t-shirt suitable for wearing with tailored trousers and blazers
• The long, smooth fibres of the Pima jersey are less likely to cause irritation, making it perfect for all day comfort

Our Style, Fit & Sizing Recommendations

• This t-shirt is cut with a standard silhouette that provides a comfortable, relaxed feel without being oversized
• Most customers find the Adam t-shirt fits perfectly in their usual size. We recommend staying with your standard size to achieve the intended clean and classic look
• Thanks to the strength of the Pima fibres, this garment is designed to resist the "twisting" or stretching that often occurs with cheaper alternatives

Washing & Care Instructions

• This garment can be washed at 40 degrees, though washing at 30 degrees is recommended to prolong the life of the cotton
• Always hang your t-shirt to dry and avoid the tumble dryer to prevent unnecessary shrinkage and fibre damage
• Use a low heat setting if ironing is required. To reduce creases naturally, try hanging the t-shirt in a steamy bathroom after washing
• To maintain the brilliant white finish and fibre strength, do not use chlorine based bleaching agents

NN.07 Adam Casual Logo Pima T-Shirt - Our FAQs

1. What makes Pima cotton better than regular cotton?
   Pima cotton has much longer fibres, which makes the fabric twice as strong, significantly softer, and much more resistant to pilling and fading.

2. Is the 190 g/m2 weight too heavy for summer?
   Not at all, it is a versatile midweight fabric that provides a quality feel and better drape while remaining fully breathable for warm weather.

3. Does the white fabric stay white over time?
   Because Pima cotton absorbs dyes and treatments more effectively, it holds its colour and brightness better than standard cotton with proper care.

4. Will the neckline stretch out?
   No, the combination of high strength Pima fibres and the neat ribbed construction is specifically designed to keep the collar flat and secure.

Why buy NN.07 from Urban Industry

• We are a trusted, long established independent UK store, serving our community since 2002.
• We hold an Excellent rating from over 20,000 real customer reviews across Trustpilot, Google, and Judge.me.
• Our team is committed to finding the very best quality mens wear brands from around the world to build a curated selection each season that customers can trust in.
• We offer expert product knowledge and a dedicated customer service team to help you find the perfect fit and style.

Product Code: 2363209248